McDonald's and G-DRAGON are launching an Asian campaign themed around K-FOOD. McDonald's has selected G-DRAGON as the advertising model for burgers featuring the 'Gochujang Butter Sauce' developed in Korea, rolling out brand campaigns across Asia. They will release two burger items, the 'McCrispy Gochujang Butter' and 'McSpicy Gochujang Butter', and will sequentially introduce various products inspired by the Gochujang Butter Sauce tailored to local tastes in 12 other Asian countries, including China, Vietnam, and Indonesia. Stay tuned for this epic meetup between a global franchise, K-FOOD, and a superstar. 📍 McDonald's 🗓️ Sep 17 (Thu), 2026 OPEN