Spider-Man: Brand New Day POP-UP

With the new season of Spider-Man set to drop on July 29, fans are already getting into the 'Spider-Man groove'! At the <Spider-Man: Brand New Day> Friendly Neighborhood Pop-up Store, currently open at The Hyundai Seoul! A letter arrives at Peter Parker's small villa, where he lives as the friendly neighborhood Spider-Man, erased from the memories of those he loved. The pop-up store's story begins here. Follow the traces left in the villa and journey through Spider-Man's time. 📍 The Hyundai Seoul, Epic Seoul 🗓️ Jul 19 (Sun) - Aug 4 (Tue), 2026