The New Year of 2026 is here! Wondering what special events are kicking off the year in Seoul? We’ve rounded up the latest updates, including BTS Jin’s #RUN_SEOKJIN THE MOVIE, exciting brand collaborations, and fun activities along the Han River. Plus, check out the birthday cafes for EXO D.O. and ZB1 Park Gun-wook!
▶︎ #RUN_SEOKJIN THE MOVIE ▶︎ Friends X Starbucks POP-UP ▶︎ LEE JUNHO & PENPEN POP-UP ▶︎ Hangang River Snow Sledding Park ▶︎ Innisfree X DDUNG SHIBA POP-UP
▶︎ EXO 『D.O.』 ▶︎ ZEROBASEONE 『PARK GUNWOOK』 ▶︎ 『ALPHA DRIVE ONE』 Debut Cafe
Pop-ups & Festivals
Experience BTS Jin's tour like never before! This exclusive movie features backstage access, interviews, and never-before-seen bonus footage. Catch it exclusively at CGV! 📍 CGV 🗓️ 2025.12.31 (Wed)
Step into the world of FRIENDS at the Starbucks Jangchung Lounge R branch! To celebrate the Starbucks x FRIENDS collab, the store has been transformed into the iconic spaces of Chandler, Joey, and Monica. It feels just like walking onto the actual sitcom set! 📍 Starbucks Jangchung Lounge R 🗓️ 2025.12.24 (Wed) - 2026.2.28 (Sat)
2PM member and actor Junho is opening his first-ever pop-up store! The theme centers around a character designed to look exactly like him. 📍 The Hyundai Seoul B2, Iconic Zone 🗓️ 2026.1.8 (Thur) - 2026.1.14 (Wed)
The Han River Snow Sledding Park is finally open—and it’s back with a Pororo theme! From a giant Pororo photo zone to character parades, there’s so much more to see and do this year. Come make unforgettable winter memories at the Han River! ✅ Admission: KRW 6,000 (Flat rate for children, teens, and adults) 📍Ttukseom, Jamwon, and Yeouido Hangang Park Swimming pools 🗓️ 2025.12.31 (Wed) - 2026.2.18 (Wed)
Innisfree has teamed up with Ddung Shiba for a special pop-up: <Ddung Shiba’s Retinol Secret Room>! Happening now at Olive Young Hongdae Town, this pop-up invites you into Ddung Shiba’s cozy room. Come check out the secret K-beauty items he uses to unwind after a busy day! 📍 Olive Young Hongdae Town 🗓️ 2025.12.31 (Wed) - 2026.1.31 (Sat)
K-POP Idols Birthday Cafes
📍 Space One Burger 20-10 Wausan-ro 21-gil, Mapo-gu, Seoul 🗓️ 2026.1.10 (Sat) - 2026.1.11 (Sun)
📍 ACSENT WOW 22 Wausan-ro 29ra-gil, Mapo-gu, Seoul 🗓️ 🗓️ 2026.1.9 (Fri) - 2026.1.11 (Sun)
📍 Happy Birthday 8 Donggyo-ro 34-gil, Mapo-gu, Seoul 🗓️ 2026.1.11 (Sun) - 2026.1.12 (Mon)
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